Women 50+ are a particularly active, brand-curious audience. Whether you are just starting to connect with her, or already have a brand strategy in place, BRANDfit can help keep your tactics and communications on-point with Custom or Curated Research and Insights.

 
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A BRANDfit exclusive - Bi-annual Cultural Reports on W45+ media mindsets, channel consumption, brand preferences, and buying habits.

A BRANDfit exclusive - Bi-annual Cultural Reports on W45+ media mindsets, channel consumption, brand preferences, and buying habits.

If you have a complex project, BRANDfit can help source outside specialists and partnerships to execute nuanced strategies and initiatives.

If you have a complex project, BRANDfit can help source outside specialists and partnerships to execute nuanced strategies and initiatives.

Perfect for pitches, BRANDfit Custom Reports help optimize new marketing campaigns, product launches, customer service and category growth strategies. May include competitive research and audience surveys.

Perfect for pitches, BRANDfit Custom Reports help optimize new marketing campaigns, product launches, customer service and category growth strategies. May include competitive research and audience surveys.

Leverage our exclusive panel of Women 45+ for online discussions, surveys and polls. Gain insights for new products, trial a campaign idea or test creative. Go direct to the source about how to create a better experience, better service, a better wo

Leverage our exclusive panel of Women 45+ for online discussions, surveys and polls. Gain insights for new products, trial a campaign idea or test creative. Go direct to the source about how to create a better experience, better service, a better world.