Lisa Campbell
With more than 30 years of social branding experience, Lisa has always been drawn to creative, curious, bold pioneering women. From Laura Ingalls Wilder, Anne Frank, Meg Murray and Nancy Drew, to Eleanor Roosevelt, Julia Child, Maya Angelou, Beatrix Potter and Hillary Clinton she is inspired by females who have paved the way for other women, those who seek exploration and knowledge, and those who speak out about building strong communities that nurture, inspire and sustain strong female leadership, ideas and contributions.
In her professional life, this passion for elevating women’s voices has taken shape as a corporate leader for global marketing agencies such as Carlson Marketing Group and ABOA (both female owned marketing services companies), as a community volunteer leader for Hands On Atlanta, The Atlanta History Center, Historic Lullwater Garden Club and The Garden Conservancy (organizations that place strong emphasis on women’s legacy in protecting our environment, arts, culture and our communities), and as a mentor for young women hosting internship and teaching programs in each and every workplace.
In the branding sphere, Lisa offers clients consultation to build distinctive brands that appeal to women, launch new creative marketing campaigns geared to women, and build long term brand advocacy for women, especially those 50+. An accomplished integrated media planning and branding leader, she enjoys shaping a creative vision with a diverse group of stakeholders helping others see the dynamic power and influence of the mature woman. Expertise includes integrated branding, social business strategy, media planning and multi channel sales. Previous clients have included Cadillac, Coca-Cola, Graco, Calphalon, Goody, Oral B, Roche, AT&T, The Grand Ole Opry, and Mohawk.
In her personal life, Lisa continues to advocate for female issues in her family, her neighborhood and in politics. Key causes important to her include ways to end discrimination and violence against women and girls, equal pay for equal work, ways to encourage and celebrate women, and helping raise awareness for the valuable contributions that older women share to make our world a more generous, beautiful and loving place for all.